History of International Sales

Historically, some manufacturers limited their view of dealer development to the process of dealer recruiting and contract termination. Today, many manufacturers consider dealer development vital to their own market development and market share success.

The stronger and more prosperous the dealer network, the more willing and capable these dealers are to invest in market share growth.

The big companies make up only about 4 percent of all exporters. Which means that the other 96 percent of exporters--the lion's share are SME’s. Dealer Development is Big Business!